There are only two things you need to win more business. The first one is to be good at what you do. The second one is to be good at persuading other people how good you are at it?
Successful entrepreneurs and business people know these are the golden rules to winning more business - but [...]
1. Market your business with expert knowledge: read the book "Underdog Marketing"
2. Prefer a team of experts to assist you with your marketing? Join the Million Dollar Challenge
1. Market your business with expert knowledge: read the book "Underdog Marketing"
2. Prefer a team of experts to assist you with your marketing? Join the Million Dollar Challenge
Scores of people sign up with Twitter because they’ve heard it is good for promoting their business, only to struggle with what to write about.
This show discusses [...]
Challenge tips on TV!
In 2009 Underdog Marketing segment featured in 8 episodes of the Feeling Good show on TV, Australian Channel 9.
Could you use some of the tips in your own business?
Provocative, all-revealing book by renowned Internet entrepreneur Dr Alex Davidovic and media/public relations expert Penelope Herbert
Remember "Think and Grow Rich" motivational book by Napoleon Hill? Many books are printed every year, but only some have the power to bring change. "Underdog Marketing" transforms the way you market your business to give you astonishing results.
People who have read the book have this to say about it:
“This book is important. It is a definitive work that should be read by everyone, whether in business already or just starting out and is one of the most comprehensive books of its kind I have found.
In a rapidly changing world, both economically and technologically, this book covers all the bases so that whatever stage your business is at, you will find the answers here. Written with a pragmatic approach, it’s packed with the wisdom of many years of sound business experience set out in a clear, concise and easy to read manner. I particularly like the skills development aspects and the information on internet marketing is essential for all of today’s businesses.
The practical techniques crammed into this book and the really useful test pages will be invaluable and make complex issues so simple to understand.
It’s vital that entrepreneurial ideas are grounded in sound business practices for them to succeed and 'Underdog Marketing' gives you the structure, framework and profound business knowledge to turn those ideas into a successful business.
As a business advisor I have rarely come across so much easily accessible information in one place and will definitely be recommending it to all my clients.”
Phil Shepherd
[ Phil Shepherd is based in London. He has built several businesses from scratch over an entrepreneurial career spanning four decades. He works as a business advisor in the UK, is a director of the 3D mind-mapping company ThortSphere.com, voluntary Chairman of the not-for-profit community organization Work Stress Solutions.co.uk and a director of Surrey Supported Employment. He is also on the advisory council of the international charity the Wave Trust (wavetrust.org). ]
“Underdog Marketing is the must-have book for anyone planning to create their future around their own expertise. It teaches you, through real life experience, how to market yourself, how to plan and how to protect your business for the future.”
Penny Power
[ Founder and Director of Ecademy Limited ]
“A must for anyone starting out in business or wanting to improve their marketing in an existing business, this book leads you ‘step by step’ through solutions to develop an ongoing marketing strategy that works for you…
… get awesome results at a very low cost by following the easily understood steps in this book.”
Barbara Gabogrecan
[ President of Marketing Communications Executives International (MCEI Melbourne) ]
Advance your business - join Underdog Marketing Challenge
Looking for new and original ways to promote your business away from hi-cost advertising?
Underdog Marketing Challenge is an innovative 12-step recipe for the marketing success of your business:
TRULY cost-effective
Many businesses waste their marketing money for inadequate returns. You can do a LOT better.
AWESOME results
Now in its third year, the program has proven
to be a true business-lifter.
Works with every budget
What sorts of results are we talking about? Here are few samples:
After applying traffic-generating strategies, C Point now has Google page rank of 6 and 65,000 unique visitors per month.
One man's part-time interest in Free Online Games turned into a nifty $101,623 annual income stream.
A dietician appeared on ‘Today Tonight’, had her book (‘The Australian Healthy Shopping Guide’) catapulted in to the Top 10 list, went from 5,000 in print to 30,000 ordered.
In 2009 Underdog Marketing segment featured in 8 episodes of the Feeling Good show on TV, Australian Channel 9. 
